Welcome to Mastering the Leap from Employee to Self-Employed, a groundbreaking masterclass designed to equip you with the essential skills and knowledge needed to transition from being an employee in a corporate role to a successful self-employed venture. This program is unlike any other, offering practical, cost-effective strategies to help you get started without breaking the bank.

In this masterclass you’ll learn what to do, what not to do, and most importantly, how to fast-track your success without the mistakes. This masterclass provides you with very practical, hands-on knowledge that you can immediately apply to your new self-employed status.

Learn from Ashley and his journey, and avoid common pitfalls to achieve your goals efficiently.

Why This Masterclass is Different

  • Self-Reliance Focus: Learn how to handle everything on your own, without relying on expensive consultants or services. We'll teach you the fundamentals of setting up and running a business, ensuring you keep your money to yourself.

  • Foundation First: Before diving into advanced topics like sales strategy and marketing, we cover the basics. Understand the essential steps to get your business up and running, ready to generate income from day one.

  • Real Insights: Discover what works, what doesn't, and what to avoid. Benefit from my personal experiences and shortcuts that will fast-track your success.

What You Will Learn

  • Baseline Strategies: Establishing the fundamental elements of a successful business.

  • Practical Skills: From setting up a webpage and creating videos to writing a book and designing masterclass programs.

  • Marketing on a Budget: Effective ways to get your message out without spending a fortune on ads.

  • Networking: Leveraging your existing contacts and expanding your network efficiently.

  • Financial Planning: Forecasting, budgeting, and managing your finances to ensure sustainability.

  • Additional Skills: Video creation and editing, webinar and podcast setup, and more.

Program Highlights

  • Launchpad: A comprehensive masterclass covering everything they don’t tell you about starting a business.

  • Expert Sessions: Special sessions with industry experts on LinkedIn, marketing, financial planning, and more.

  • Practical Insights: Insights and lessons for video making, book writing, and other essential skills.

  • Post-Program Support: Ongoing support and accountability to keep you on track.

Program Structure

  • Masterclass Program: a one or two-day program and 2 x one-hour follow-up sessions over the first month.

  • Specialised Workshops: Additional specialised sessions such as Video Creation, Book Writing, and Creating a Masterclass Program will be available to attendees.

Why Choose This Program?

  • Proven Success: Learn from someone who has successfully transitioned from a corporate role to a thriving self-employed business.

  • Practical and Hands-on: Knowledge that you can immediately apply to your new self-employed status.

  • Comprehensive Content: End-to-end guidance covering all aspects of setting up and running a business.

  • Value for Money: Affordable, practical advice and support that you can apply immediately.

Get Started

Join us at one of our relaxed, modern venues. We run courses in most capital cities across Australia.

Contact Us

For more information and to register for the Masterclass, visit our website or connect with us on LinkedIn. Discover how you can take control of your career and achieve success on your own terms.

Topics Covered in the Masterclass

  • Business Setup Standards and Fundamentals: Learn the essentials of setting up a business, including creating a business plan, developing a business strategy, and cash flow forecasting.

  • Setting Up the Commercial Aspects: Understand how to set up the commercial elements of your business, including engagement letters and other essential documents.

  • Managing Your Business Finances: Get practical advice on handling your business's money, including forecasting, budgeting, and ensuring you have enough cash flow to keep going.

  • Cost-Effective Marketing: Discover how to market your business effectively without spending a fortune. Learn practical tips and tricks to get your message out there on a budget.

  • Finding Your Marketing Comfort Zone: Identify the marketing methods that suit you best, whether it’s blogging, creating videos, door-to-door, or cold calling.

  • DIY Video Creation: Gain hands-on experience in creating and editing videos as a nonprofessional. Practical techniques for producing professional-quality videos on your own without hiring an expensive video editor. (Optional in-depth session available for an extra fee.)

  • Setting Up a Webpage: Get step-by-step guidance on creating an effective webpage for your business without professional help.

  • Webinars and Podcasts Setup: Master the essentials of setting up webinars and podcasts, including choosing the right equipment (backdrop, microphone, speakers, camera, lighting) and software (video editing, captioning, iMovie). Find out which microphones work best for different purposes, whether it’s for your desk, lapel, or interviews.

  • Designing a Masterclass Program: Learn how to create and deliver impactful masterclass programs based on your expertise.

  • Industry Interviews: Discover the power of industry interviews. Learn how to conduct them effectively, become a sought-after guest, and leverage these opportunities to benefit your business.

  • Leveraging Your Network: Learn how to tap into your existing network and expand it to support your business growth.

  • Working from Co-Working Spaces: Explore the benefits and challenges of working from co-working spaces, and find the best environment that works for you.

  • Proven Networking Channels: Discover networking strategies and channels that have been successful for me, and how you can apply them to your own business.

  • Revenue Generation: Learn how to use websites and platforms to source quality leads and make informed decisions about who to do business with.

  • Real-World Examples: We will go through practical examples from a real company and will show you what it looks like behind-the-scenes - including how to set up a website, create videos, and use tools like ChatGPT.

  • Writing a Book: Learn everything you need to know to do it yourself. Learn the process of writing a book, the benefits of capturing your knowledge, and how it can establish your authority in your field.

  • Participating in and Hosting Interviews and Podcasts: Gain insights into being a guest on interviews and podcasts, as well as hosting your own.

  • Designing an Online Program: Get tips for developing and launching an online program that reaches a wide audience and generates revenue.

  • Obtaining Testimonials: Understand strategies for gathering powerful testimonials that enhance your reputation and attract new clients.

  • Getting Speaking Engagements: Learn how to secure speaking opportunities to promote your expertise and expand your network.

  • Access to My Network: Benefit from my extensive network of quality contacts. Save time and effort by connecting with trusted professionals and resources.